The month of March signals the beginning of summer here in the Philippines, and we can all expect something new and fabulous from our favorite fashion brands, from clothing to footwear. Ipanema is no exception as the popular Brazilian flipflop brand recently unveiled the Gisele Bündchen Hot Sands Collection -- a colorful and summery collection of nature-themed footwear that's perfect for the season!
The
Ipanema Gisele Bündchen Hot Sands Collection was just launched a week ago via a beach-themed fashion show held at the Prestige Lounge of SM Megamall. I'm such an Ipanema fan so I was excited to be invited, but the time was just impossible for me. Well, better late than never. As expected, I completely missed the show and arrived just as the guests were starting to leave, so no fashion show photos for me :((( . My friends told me the presentation was brief, featuring pretty models sashaying in Coco Cabaña’s swim wear line that complemented the latest Ipanema sandals.
The Hot Sands Collection consists of colorful, summery, and stunningly beautiful sandals with the trademark bow design. Take your pick from an array of gorgeous platforms to sexy sandals.
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| My picks from the Ipanema Hot Sands Collection |
What's noteworthy about this latest collection is its support to ISA (Instituto Socioambiental). ISA is a socio-environmental institute in Brazil working for this advocacy -- 'Fight Against Climate Change Central Strategy',
a program that is optimistic about people's relationship with the planet and proposes that we all think about what we can do right now, in practice, to improve our lives. Visit Ipanema Philippines on Facebook to find out how you can help save the environment by posting an eco-saving tip for a chance to win a free pair of Ipanema GB sandals!
I already have my eye on the wedge slip-ons. Now, here's a treat from Ipanema:
To all SM Advantage/Prestige Card holders (I am!), you can avail of a 10% price off on the Hot Sands Collection just by presenting your card upon purchase at any SM department stores for the whole month of March. Coolness!
Hello summer!!!
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Meeting up with my hot-momma friends made this very brief attendance all the more worthwhile.
(From left: Tina, Mom-Friday, Pehpot, and Tetcha) |
Ipanema Gisele Bündchen Hot Sands Collection, exclusively distributed by ELRO Corp., is available at SM Department Stores, Bambu shops, and other leading boutiques and stores nationwide.
Check out the post-publicity feature on Philippine Daily Inquirer:
'A Treat For the Feet' by Tessa Prieto Valdes
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